Unique Donors: 9058
Donations: 12819
Spring2ACTion is still giving!
has been raised for Alexandria

Nonprofit Toolkit

Welcome to Spring2ACTion! This toolkit provides essential information you will need to make Spring2ACTion successful for your nonprofit. Here you will find marketing and communication templates, event logos, upcoming trainings and other resources to help you spread the word and raise more money on Wednesday, April 5, 2017.

Step 1 – Get Ready

Step 2 – Training*

  • To register for Spring2ACTion 2017 Training Opportunities, please click here. The first 3 trainings will all be held at Christ Church - McMurray Commons, 118 N. Washington Street, Alexandria, VA 22314.
  • Spring2ACTion 101: Tuesday, February 7 from 9:00-10:30AM. This session is for those who are new to Spring2ACTion or who would like a refresher on Spring2ACTion basics.Download Presentation
  • Maximize your Giving Day Success: Tuesday, February 21 from 9:00-10:30AM. Find out how to integrate Free Agent Fundraisers, matching grants, offline events, social media, and additional strategies into your campaign for Spring2ACTion success.Download Presentation
  • Ask the Experts: Tuesday, March 7 from 9:00-10:30AM. Learn from some of the top Spring2ACTion winners from last year as they share their experiences and helpful tips for raising dollars and donors. There will be plenty of time for questions! Download Presentation
  • Free Agent Fundraiser Happy Hour: Monday, March 13, 5:00-7:00PM, ACT office, 201 King Street, Suite 200. All Spring2ACTion free agent fundraisers, nonprofits and volunteers are invited to join us at this happy hour. Bring your questions and computer, and we’ll help you troubleshoot any technical problems or talk through your campaign. (We’ll provide the pizza). To register, email Pamela Larson at
  • Materials Pick Up and Lab: Any time starting Wednesday, March 15, 9:00AM – 5:00PM, ACT office, 201 King Street, Suite 201. Pick up your Spring2ACTion promotional materials, including posters, flyers and yard signs. Call us at 703-739-7778 so we know you’re coming! If you have any questions or need time to work on your campaign, feel free to bring your computer along for some Spring2ACTion “lab time.”
  • Office Hours: Friday, March 17, March 24, and March 31 by appointment, ACT office, 201 King Street, Suite 200. Make an appointment to meet one-on-one to discuss any final questions or to talk through your campaign. SCHEDULE YOUR APPOINTMENT
  • *Note: In the event of inclement weather, we will follow the Alexandria City PublicSchools’ closing and cancellation policy.

Step 3 – Prepare for Success

  • Checklist & Timeline
  • Key Dates to Remember
  • March 20: Get a head start on donations through Secured Pledges or donations that can be made in advance of Spring2ACTion but count for your giving day totals. Find out more about how Secured Pledges work.
  • March 31: Make sure your Free-Agent Fundraisers have created their page by Friday, March 31st to be included in the FAF Leaderboard.

Step 4 – Spread the Word

Step 5 – Finish Strong

A successful day of giving depends on you-how you motivate your supporters, how you grow your donor base, and how you excite our community.

Celebrate with your donors-send a special thank you to everyone who participated in Spring2ACTion.

Say Please And Thank You - You know these are the “magic words.”